The business platform for digital media

Tinypass Across The Pond

Mar 26, 2015

At last count publishers in nearly 30 countries are using Tinypass and we can now add to that growing list a publisher from a unique corner of Europe, the island of Jersey in the English Channel off the coast of Normandy.

The Jersey Evening Post (JEP), which has served the island’s readers since 1890, has chosen Tinypass to power its paywall for  After a new visitor to the JEP web site has read five complimentary stories in any given month they are prompted by Tinypass (see below) to register with The Post in order to unlock an additional five complimentary stories that month.  Registered users are also granted access to Jersey’s biggest, online discussion forum.

Once a registered user has consumed their allotted free stories for the month they are again prompted by Tinypass to support The Post by subscribing to the site beginning at just 99p for the first month.

Here’s to 125 more years of serving the residents of Jersey!

Simmer, Add Tinypass, & You Are Good to Go!

Mar 03, 2015

It’s fair to say that over the past 10 years or so the American palate has grown increasingly sophisticated. You can chalk it up to numerous factors – the rise of Whole Foods, the increased market share of organics, the farm-to-table movement, eating local, food and cooking-related programming on cable, etc.  It’s a long list, to which you can also add the role of the Internet.  From “food porn” to endless recipes and everything in between, many of us have made the Internet an integral part of our daily diet.

Now our friends at Simmer are optimizing the world’s most popular online publishing platform, WordPress, for all things food.  Simmer is the “first dedicated recipe engine for WordPress including an extensions library with e-commerce solutions.”

We handle the “e-commerce” part of the solution.  Tinypass for Simmer is an extension that allows WordPress websites using Simmer to easily monetize their food, drink, and recipe content.

We are thrilled to see innovative publishing solutions incorporate Tinypass as part of their offering.  Don’t hesitate to drop us a line at should you have a clever Tinypass implementation in mind.

Tinypass & Tablet Magazine

Feb 10, 2015

In the latest sign that innovation is thriving in the world of online publishing, we are thrilled to announce that Tablet Magazine, a daily online magazine of Jewish news, ideas, and culture, is using Tinypass in an effort to improve the quality of discourse within the commenting section of its site. In a blog post, Alana Newhouse, the editor-in-chief of Tablet, explains the rationale behind the move.

…the Internet, for all of its wonders, poses challenges to civilized and constructive discussion, sometimes allowing destructive—and, often, anonymous—individuals to drag it down with invective (and worse). Instead of shutting off comments altogether (as some outlets are starting to do), we are going to try something else: Ask those of you who’d like to comment on the site to pay a nominal fee—less a paywall than a gesture of your own commitment to the cause of great conversation. The donation rates are small because we are not looking to make money, but instead to try to create a standard of engagement likely to turn off many, if not most, of the worst offenders. All proceeds go to helping us bring you the ambitious journalism that brought you here in the first place.

Below are the options to participate as a commentor on Tablet.


Deservedly so, the issues surrounding online commenting attract a lot of attention.  Just yesterday Neiman Lab wrote a piece that provides a number of perspectives on the challenges and opportunities facing community participation on the web.  For our part, we are excited to be providing the tools to enable publishers to find a better path forward.  Want to discuss one of your ideas to help move online publishing toward a more prosperous and sustainable future?  Drop us a line at

Tinypass & The Texas Tribune

Jan 22, 2015

As traditional newsrooms continue to shrink, one bright spot, call it a green shoot, in the journalism landscape has been the rise of non-profit news organizations.  Both the Knight Foundation, as well as the Pew Research Center, have chronicled this growing approach to delivering meaningful reporting to communities throughout the country.

Tinypass is excited to announce that it has partnered with The Texas Tribune, a leader in the field of non-profit journalism, to help streamline the process by which individuals contribute to The Tribune.   While many non-profit news operations are initially funded through one-time seed grants from foundations, on-going audience support is essential to their long-term viability. Tinypass is uniquely positioned to help maximize audience support, thus helping this new breed of news organizations deliver the sort of in-depth reporting that is often lacking online.

Launched in November 2009 and co-founded by John Thornton, Evan Smith, and Ross Ramsey, The Texas Tribune is “a nonpartisan, nonprofit media organization that promotes civic engagement and discourse on public policy, politics, government and other matters of statewide concern.”  The organization’s vision is to “serve the journalism community as a source of innovation and to build the next great public media brand in the United States.”

Our initial work with The Tribune involves Texas Weekly, the state’s premier newsletter covering politics and government.  For a 1-year, $349 subscription, or a 1-year, tax-exempt subscription of $325, subscribers to the newsletter receive a suite of content, including:

  • Ross Ramsey’s Inside Intelligence
  • The Blast, an exclusive afternoon round up direct from the Capitol
  • Full access to the Texas Weekly archives and data tools
  • A complimentary premium subscription to the Washington Post Digital Edition

This is just the beginning of our partnership.  Over the coming weeks we will be rolling out additional Tinypass functionality on The Tribune’s site itself.

If it isn’t already part of your regular media diet, please check out the great reporting that the folks down in Austin are providing and show your support by donating via Tinypass.  If you run your own not-for-profit media organization and would like to learn more about how we can help, drop us a line at

CoxHub Monetizes its OTT Initiative With Tinypass

Dec 17, 2014


The trend in the media world known as “going-over-the-top”, OTT for short, continues to gain momentum as media owners increasingly decide to make their content available direct to consumers over the Internet.  The latest example of an OTT initiative focuses on collegiate and high school sports in New England and is powered by Tinypass.

CoxHub, a division of Cox Communications, has launched CoxHub Live to broadcast college and high school sporting events in Rhode Island and Connecticut.  The Emmy award-winning coverage of local basketball, hockey and football includes games played by Providence College, the University of Rhode Island, and the Rhode Island Interscholastic high school league.

CoxHub Live is currently promoting a $25 season pass to view all University of Rhode Island Men’s basketball games, Providence College Men’s hockey games, select Rhode Island High School championship games, and The National Prep School Invitational (NPSI) Basketball tournament.  Alternatively, viewers can also purchase $9 monthly passes or pay-per-view games for $5.


Over the course of just four weeks, Cox, which is the third-largest U.S. cable TV company serving more than 6 million residences and businesses, was able to go from concept to a live site using Tinypass’ flexible ecommerce-for-content platform.

Are you working on your own OTT initiative?  Drop us a line at and learn how we can help you make it a reality.