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Industry Insights: Paid content back in the limelight

Mar 03, 2016
Industry trends

Paid content is back in the news largely because one of the world’s largest newspaper sites recently reported losses forcing them to reconsider their online revenue model. At the same time, the American Press Institute has released a study detailing the emergence of paid digital subscriptions across the biggest 98 newspapers in the US. And with the use of ad blocking software continuing to escalate, not just on mobile, but also on desktop, paid subscriptions are again becoming the plat du jour.

Read more about what publishers are discovering  in this week’s Industry Insights, available now!