Piano Analytics Partner Certification Program
The Piano Analytics Partner Certification Program is designed to help partner teams build confidence and deepen expertise with the Piano platform.
The program bridges the gap between technical knowledge and real-world application, enabling your teams to use Piano Analytics effectively across client projects and strategic use cases.
It combines structured training with a formal certification exam to validate both understanding and practical capability.
Piano Analytics Partner Certification Program
The Piano Analytics Partner Certification Program is designed to help partner teams build confidence and deepen expertise with the Piano platform.
The program bridges the gap between technical knowledge and real-world application, enabling your teams to use Piano Analytics effectively across client projects and strategic use cases.
It combines structured training with a formal certification exam to validate both understanding and practical capability.
Piano Analytics Partner Certification Program
The Piano Analytics Partner Certification Program is designed to help partner teams build confidence and deepen expertise with the Piano platform.
The program bridges the gap between technical knowledge and real-world application, enabling your teams to use Piano Analytics effectively across client projects and strategic use cases.
It combines structured training with a formal certification exam to validate both understanding and practical capability.
Who the program is for
The program is designed for professionals with a strong foundation in analytics, particularly web and digital analytics fundamentals.
It is best suited for individuals who are directly involved in designing, implementing, analyzing, or advising on analytics solutions for clients.
Who the program is for
The program is designed for professionals with a strong foundation in analytics, particularly web and digital analytics fundamentals.
It is best suited for individuals who are directly involved in designing, implementing, analyzing, or advising on analytics solutions for clients.
Who the program is for
The program is designed for professionals with a strong foundation in analytics, particularly web and digital analytics fundamentals.
It is best suited for individuals who are directly involved in designing, implementing, analyzing, or advising on analytics solutions for clients.
Analytics consultants
Tracking or implementation specialists
Data analysts
Digital marketing or data-driven marketing consultants
Ideal roles include:
Analytics consultants
Tracking or implementation specialists
Data analysts
Digital marketing or data-driven marketing consultants
Ideal roles include:
Why get certified
Becoming certified strengthens your position as a trusted Piano Analytics partner.
Why get certified
Becoming certified strengthens your position as a trusted Piano Analytics partner.
Why get certified
Becoming certified strengthens your position as a trusted Piano Analytics partner.
Through certification, your team can:
Build credibility and trust with shared clients
Standardize Piano Analytics knowledge across your organization
Enable deeper conversations around configuration, analytics strategy, and activation use cases
Position your team as go-to experts in Analytics
Create a clear competitive advantage in the market
Build credibility and trust with shared clients
Standardize Piano Analytics knowledge across your organization
Enable deeper conversations around configuration, analytics strategy, and activation use cases
Position your team as go-to experts in Analytics
Create a clear competitive advantage in the market
Ideal roles include:
Training structure & costs
The certification program offers two training formats, allowing partners to choose the approach that best fits their team and level of experience.
Training structure & costs
The certification program offers two training formats, allowing partners to choose the approach that best fits their team and level of experience.
Training structure & costs
The certification program offers two training formats, allowing partners to choose the approach that best fits their team and level of experience.
Personalized Training
On-Demand Training
Personalized Training is delivered live by a Piano Analytics consultant and is designed to accelerate learning through interaction, discussion, and real-world examples.
It is recommended for partners who are new to Piano, partners who have never been certified, and partners looking to upskill their entire team at once.
The training sessions combine theory, demos, and practical applications via hands-on exercises under real-life conditions. All materials used during the training session are made available to participants.
On-demand training is delivered through self-paced modules, allowing participants to learn at their own pace and revisit content as needed.
It is recommended for onboarding new team members, renewing an existing certification, or refreshing knowledge on specific Piano Analytics topics.
Format and duration
In-person: Two full days, up to five participants
Remote: Four half-day sessions, up to five participants
Format and duration
The training is delivered entirely online and can be completed at your own pace. The estimated time commitment is approximately 16 hours.
Location
Piano offices (New York City, Philadelphia, London, Paris, Amsterdam, Berlin)
Partner offices
Remote
If the training is conducted at the partner’s office, Piano’s travel costs must be covered by the partner.
Location
Remote
Training fees
EUR 2,900 (USD 2,900) for two days of training and the certification exam for up to five people. Additional participants can be added for a fee of EUR 180 (USD 180) per person for a full day or EUR 90 (USD 90) per person for half-day (maximum 4 additional participants).
Training fees
On-demand training is provided free of charge.
Participants are responsible for the cost of the certification exam
(EUR 250 or USD 250).
On-Demand Training
Personalized Training is delivered live by a Piano Analytics consultant and is designed to accelerate learning through interaction, discussion, and real-world examples.
It is recommended for partners who are new to Piano, partners who have never been certified, and partners looking to upskill their entire team at once.
The training sessions combine theory, demos, and practical applications via hands-on exercises under real-life conditions. All materials used during the training session are made available to participants.
Format and duration
In-person: Two full days, up to five participants
Remote: Four half-day sessions, up to five participants
Location
Piano offices (New York City, Philadelphia, London, Paris, Amsterdam, Berlin)
Partner offices
Remote
If the training is conducted at the partner’s office, Piano’s travel costs must be covered by the partner.
Training fees
EUR 2,900 (USD 2,900) for two days of training and the certification exam for up to five people. Additional participants can be added for a fee of EUR 180 (USD 180) per person for a full day or EUR 90 (USD 90) per person for half-day (maximum 4 additional participants).
On-Demand Training
On-demand training is delivered through self-paced modules, allowing participants to learn at their own pace and revisit content as needed.
It is recommended for onboarding new team members, renewing an existing certification, or refreshing knowledge on specific Piano Analytics topics.
Format and duration
The training is delivered entirely online and can be completed at your own pace. The estimated time commitment is approximately 16 hours.
Location
Remote
Training fees
On-demand training is provided free of charge.
Participants are responsible for the cost of the certification exam (EUR 250 or USD 250).
What the training covers
The training provides a comprehensive overview of Piano
What the training covers
The training provides a comprehensive overview of Piano
What the training covers
The training provides a comprehensive overview of Piano
Explorer
Data Query
Boards
Privacy methods and hybrid measurement approaches
Analytics’ core functionality and key concepts, including:
Explorer
Data Query
Boards
Privacy methods and hybrid measurement approaches
Analytics’ core functionality and key concepts, including:
SDKs
Properties and events
Tag Management Systems (TMS)
Marketing campaigns
Implementation fundamentals, including:
SDKs
Properties and events
Tag Management Systems (TMS)
Marketing campaigns
Implementation fundamentals, including:
For Personalized Training, the agenda is tailored to the participants’ needs and defined prior to the start of the first session. Here is a sample training agenda for reference.
Data model structure and logic
For Personalized Training, the agenda is tailored to the participants’ needs and defined prior to the start of the first session. Here is a sample training agenda for reference.
Data model structure and logic
How to get certified
After completing the training, participants must successfully pass a certification exam to obtain the Piano Analytics Certification.
Participants who complete the Personalized Training will automatically receive an email with a link to access the certification exam.
Participants who complete the On-Demand Training can request access to the certification exam by emailing partners@piano.io or reaching out to their Piano point of contact.
How to get certified
After completing the training, participants must successfully pass a certification exam to obtain the Piano Analytics Certification.
Participants who complete the Personalized Training will automatically receive an email with a link to access the certification exam.
Participants who complete the On-Demand Training can request access to the certification exam by emailing partners@piano.io or reaching out to their Piano point of contact.
How to get certified
After completing the training, participants must successfully pass a certification exam to obtain the Piano Analytics Certification.
Participants who complete the Personalized Training will automatically receive an email with a link to access the certification exam.
Participants who complete the On-Demand Training can request access to the certification exam by emailing partners@piano.io or reaching out to their Piano point of contact.
Work effectively within Piano Analytics
Extract data to meet specific business and technical needs
Perform advanced and segmented analysis
Implement and validate Piano Analytics tags
Administer the Piano Analytics solution
The Piano Analytics Certification confirms a participant’s ability to:
Work effectively within Piano Analytics
Extract data to meet specific business and technical needs
Perform advanced and segmented analysis
Implement and validate Piano Analytics tags
Administer the Piano Analytics solution
The Piano Analytics Certification confirms a participant’s ability to:
The exam is conducted online
It consists of a series of multiple-choice questions
Access to Piano Analytics interfaces and official
documentation is permittedMaximum duration: 2 hours
Two attempts are allowed per participant
The exam may be taken up to six months after completing the training
Exam format and conditions
The exam is conducted online
It consists of a series of multiple-choice questions
Access to Piano Analytics interfaces and official
documentation is permittedMaximum duration: 2 hours
Two attempts are allowed per participant
The exam may be taken up to six months after completing the training
Exam format and conditions
Test results are communicated automatically via email once the exam is completed.
A minimum score of 80% is required to obtain the certification.
Participants who pass the exam will receive:
A link to download their official certification
Access to promotional materials, including a certification badge, which can be used on their website, LinkedIn profile, and other professional channels
Exam format and conditions
Test results are communicated automatically via email once the exam is completed.
A minimum score of 80% is required to obtain the certification.
Participants who pass the exam will receive:
A link to download their official certification
Access to promotional materials, including a certification badge, which can be used on their website, LinkedIn profile, and other professional channels
Exam format and conditions
The Piano Analytics Partner Certification is valid for 24 months. Individuals who want to extend the duration of the certification can retake the exam.
Certification validity
The Piano Analytics Partner Certification is valid for 24 months. Individuals who want to extend the duration of the certification can retake the exam.
Certification validity
Get Started
This is part of Piano's broader Certification program, designed to make learning easier and more inclusive for all users, partners, and Piano team members. For support, reach out to your Piano point of contact.
Get Started
This is part of Piano's broader Certification program, designed to make learning easier and more inclusive for all users, partners, and Piano team members. For support, reach out to your Piano point of contact.
Get Started
This is part of Piano's broader Certification program, designed to make learning easier and more inclusive for all users, partners, and Piano team members. For support, reach out to your Piano point of contact.
Empower every team to understand and influence customer behavior.
Platform
Industries
Company
Empower every team to understand and influence customer behavior.
Platform
Industries
Company
Empower every team to understand and influence customer behavior.
Platform
Industries
Company