Journey analysis
Journey analysis
A comprehensive toolset for mapping and analyzing user journeys
Complex and complete
With users interacting with your digital channels across various platforms and devices, our journey analysis tool empowers you to measure these complex user processes in their entirety across sessions, days, weeks or months.
Navigation patterns
Our proprietary Navigation analysis allows you to see which pages are viewed before or after another and identify the most common navigation patterns. For example, you can learn which sequences leading to a specific page are more common.
Flexible and custom
Create fully customizable funnels for every data point in your model, enabling you to optimize conversion rates for each unique user journey toward your business goals.