A/V Insights
Reach new audiences and drive digital growth
Purpose-built to help broadcasters optimize their content for the streaming era for both on-demand and live content pieces.
Key Benefits
Minute-by-minute view of content engagement as well as built-in anomaly detection and alerting
Collect and manage user metadata to personalize viewer experiences based on performance
Identify and fix streaming issues in real time
Properties that drive performance
Analyze trends and break down performance by content type, title, genre, season, episode, time slot and more. Extend content tagging with custom properties and unlimited custom metrics to uncover trends and enhance content consumption.
Identify peak engagement times
Gain insight into the peak concurrent plays to maximize your content monetization.
Optimize the streaming experience
Measure streaming quality to identify lag times, buffering issues, error messages and glitches and then cross-reference with viewing data to see how it affects content performance and ensure QoS (Quality of Service).
Drive more advertising revenue
Understand the content that drives ad performance and use contextual analysis to increase the value of your inventory.
Activate insights to drive personalization
Leverage Piano’s integrated activation tools to quickly activate user insights, test new features, and optimize the online viewing experience to reach new audiences at scale.