Combine sociodemographic data sets with user interests, intent and context, for information you can act on. Piano DMP gathers data and analyzes it to produce meaningful insight and segments.
Get a deeper understanding of your audience, no matter what device they’re using. With Piano DMP, you can analyze and act on data for each individual user, across all of your sites and apps.
Integrate with solutions across the entire Piano platform, or sync with your preferred ad server and/or marketing tools, to enable real-time action and results.
Build personalized experiences while ensuring full compliance. Piano Zero combines Piano DMP, VX, ID and Composer functionality to empower zero-, first-, second- and third-party data.
By combining elements of Piano's larger software suite, sites can incentivize users to provide data by granting access to special content or features. Combine that data with other first, second, and third-party data, and create lookalike segments — all while ensuring full data privacy and compliance.
Thanks to Piano we have the flexibility we need to create outstanding campaigns that drive revenue for our advertisers and ourselves.
Geert Desager Strategy Director, Mediahuis
Amplify DMP’s capability with the rest of our product suite.