Webinar: 2022 Subscription Performance Benchmark Report – Findings Presentation
Piano has released its annual Subscription Performance Benchmark Report —sharing the trends we’ve spotted in our proprietary data to help the industry inform their subscription strategy and beyond. This year’s report focuses on what inspires conversion and retention — and what’s getting in the way. The report starts at the top of the funnel and follow the customer journey all the way from conversion to retention — examining what happens at every step and providing actionable takeaways throughout.
The report deeply examines:
- Overcoming Obstacles to Conversion
- Turning Registered Users Into Subscribers
- Continuing to Engage Subscribers
- Mitigating Churn
- Analyzing attribution.
The report/this webinar will review the 11 pieces of original and proprietary data analysis, giving unique insight on how factors like device type, referrer type, payment failures, onboarding tactics, and more can impact the overall success of your subscription program.